How does advertising at gas stations work?
Advertising on video screens at gas stations is an opportunity to clearly segment the audience for the effective promotion of goods or services, which may be of interest to drivers within highways or in the direction of traffic. At low cost, compared to other types of outdoor placement, advertising at gas stations reaches a significant audience.
With a low average speed in a modern metropolis and much faster - on highways, advertising can work in different ways. With different duration of contact, you can convey the appropriate amount of information and interest potential customers. And the variety of advertising placement within the gas station increases the probability of contact with the customer up to 100%.
High prices for personal cars, fuel and service distinguish this stratum of the population into a separate category of highly solvent categories of the population. This allows you to clearly target advertising and identify the target audience.
Advantages of advertising at gas stations in Kharkiv
- audience 24/7;
- possibility of exact localization of advertising;
- high frequency of repeated advertising contacts;
- high duration of contact;
- positive perception (video does not interrupt your favorite TV show, does not look intrusive).
- high financial capacity of the client.
Which cases advertising at gas stations in Kharkiv will be most effective?
- brand promotion, increasing its visibility;
- bringing a new product to market;
- opening a new outlet within the route;
- promotion of goods or services sold within the route;
- advertising promotions, discounts or sales;
- posting information about travel, resorts and resorts.
Our company provides a full range of services for the creation and placement of video advertising at gas stations in Kharkіv. We are always ready to advise you on any issues, choose the optimal route for advertising, help create a compelling, effective video.